Most bloggers love when their traffic is high and they have a great deal of fans. Getting to that popular point can be a little difficult however. If you want to have a successful blog, you will need to make sure all of the components are there. One of the most important components to have within your blog is scanability. This really means that your blog is scannable, or easy to go through quickly while still capturing the main points of your posts. Use these seven tips to make sure your blog is scannable and you will see an increase in traffic to your site.
2. Create Interesting Headlines
The way you set up your posts has a lot to do with them being scannable. Your posts should always have an interesting headline. It should be catchy and attention grabbing with its wording. It should also be done using different style elements such as bold print, colored print, and italics. The more attention you get to the headline, the easier it will be for a reader to go through your posts and read the ones that interest them most. When you make it easy for the readers, they will read more.
4. Cut Out the Big Words
You should never feel the need to use enormous words that very few people understand or can even pronounce. The best thing you can do is keep the grammar very simple on your blog. By doing so, you are making your blog easier to scan and to read. Most people will only look through the blog for phrases and headings, so these big words can really be distracting. With less than 20% of blog readers going over word for word, you should not waste your time trying to impress. Instead, write in the manner that you would talk to a friend. Making it casual is a great way to gain a lot of interest.
6. Graphics Work
Graphics were once things that bloggers thought got in the way of their content. Today, however, the opposite is true. When done appropriately, graphics can really add to your content and make your readers more interested. You can make your site scannable by adding a few graphics to your blog. Try adding graphics that go along with your posts for an efficient approach.
7. Be Clear
When you have something to say on your blog, just go ahead and say it. Some bloggers tend to let their opinions or main points drift in and out of their posts subtly. The most effective way to get your point across in a blog is to come out with blazing guns. You should keep your main point close to the beginning. This is a great way to know readers understand what you want to say.
1) You start signing up for everyone's email list to "learn for free"
2) You start seeing what everyone is doing and you think to yourself... "I should do that"
3) You finally get the courage to start pursuing something but you start pursuing everything. You go in all different directions and only make a half-assed effort one way or the other.
4) Because you didn't experience "ultimate success" the first go around, you start buying products and information on IM.
7) Because sales aren't pouring in, you decide to buy some traffic from Google Adwords.
8) After your Google Adwords account gets run up and you've blown a whack of cash AND still don't have that many sales you start to get a bitter taste in your mouth about IM.
9) Then it hits you... I'm all over the place and don't have a plan at all.
This story repeats itself time and time again.
I'll never forget the moment when a well known internet marketer shared an ENORMOUS tip that this year has helped many people make thousands of dollars.
To make this work, you first need to close your mind mapping software with those "million dollar ideas".
It may seem confusing but let me put some sense into it:
Create a flow chart to help you clearly understand the "steps" in the process. Then focus on each step and either master them yourself or find reliable outsourcing partners who can take care of certain "steps" for you.
3) Start taking consistent action!!
This is where most people drop the ball. They jump in too quick, lose some money and get out. It takes consistent action of doing the same things over and over. Build momentum over time.
4) Focus on who you like learning from.
In the beginning, when you narrow down who you learn from the process becomes clear a lot more quickly. Zero in on two people first and then slowly (very slowly) branch off once you have a grip on where you are heading and have implemented what you've learned.
Follow this earlier and your life will be a heck of a lot easier!
Here's to your 'early days' being more lucrative!
Face it. There are tons of websites out there but few that pull their weight and get results. Effective website design is not easy. If it was, every business that put up a website would realize enormous success. It takes many different skill sets to pull together a killer website.
That being said, here is a list of website design sins for your edification. Consider these deeply and I highly recommend you make sure your website doesn’t commit them.
No means of capturing visitor’s contact information. You are missing a tremendous opportunity to gather prospects who are clearly interested in what you have to offer ñ hence qualified prospects to market to going forward. Do whatever it takes here. Offer what we call an ‘ethical bribe’ in exchange for their contact information.
Website doesn’t give visitors a reason to come back. Unless your website is a one-time sales website, you must keep it chock full of new and great content to keep it producing for you.
The website has no substance, all style. Dovetailing on the previous sin, the focus should be more on adding valuable content as opposed to having flashy animations. Flashy animations may wow your visitors once (if you’re lucky), but great content starts building a relationship or dare I say a dependency on you. Bottom line you’re adding value to your prospects.
These next three sins are absolutely inexcusable and should not require much explanation. Nothing will frustrate your visitor more and detract from your credibility faster.
Poor or inconsistent navigation. Don’t make people think. Make it real easy for visitors to find what they are looking for.
Dead links. This is a credibility killer. Always do what you say you’re going to do. It is amazing what people can read into a dead link, the worst being that you simply don’t care enough about your visitor.
Slow website. I know, it’s hard to believe, but not everyone is using high speed broadband Internet connections yet. A little compassion here goes a long way.
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