​How do I effectively develop an Internet marketing strategy? Every online business owner asks this question at some point in time. Unfortunately there is no universal answer to developing your Internet marketing strategy.

There are many different methods being used and new ones being tried every day. However, there are fundamentals that must be in place to develop a successful Internet marketing strategy.

Internet marketing strategy three: Don’t base your sales pitch on deception.
Make sure your links accurately describe what the viewer will get. It is a common con to have a link to a freebie or discount lead to nothing more than a hard sales pitch that the viewer wouldn’t have chosen. If you do, you’ll likely lose the potential customer.

The style for the web, especially in the case of marketing, must be much more succinct and effective. Remember that it is the reader, not the writer, of the content who will determine the sequence that will be followed for the content.

​To do this, there are a number of things that you need to keep in mind as you write your web content:

SEO (search engine optimization) is one of the most effective online marketing efforts you can make.  Furthermore, scanning your content becomes much easier when keywords are there to be spotted.

None of these points are very difficult, however, they are somewhat time consuming. Fortunately, they are worth every moment you can put into them.  Whether this means hiring a professional, or doing it yourself, these techniques provide you substantial results that youíll be able to see growing over time.  Just donít forget to keep up those efforts as you add new pages to your website, or if you change the siteís design in the future!

Virtually anybody can succeed with their very own successful home business, and yet the majority fail with their home business.
Why?...Three main reasons why people fail.

In Conclusion
Once you have made the decision to start your own home business, just keep focused on what motivated you to start your home business in the first place, this will provide the drive required to push your home business forward. A final thought, what if you were to take the action required today? What might your lifestyle be like in a year's time?

Keyword research for your site is a must. Find and use some kind of keyword research tool to select the perfect keyword phrases for your site and to also check what phrases your competitors are using.

You will want to get a domain name that is no more than two words and that is relevant to your content. If you are selling rubber baby buggy bumpers then you might try "safebaby.com" or babybumper.com. You need to create your brand and your domain is where your brand begins.

After choosing your great new name and having found as many relevant keyword phrases for your niche, then take the plunge and get it hosted somewhere. I love godaddy and have used them for years, but you may not. Just get it out there in front of new eyeballs at your host of choice.

You need a blog to get to know some of the millions of wonderful people (buyers) out there and to show that you're a human being that they can trust. post at least once per week.

Stay away from reciprocal links and link farms, but do submit your site to appropriate webmasters and ask them to link to you because it will benefit them in some way.

Track your visitors. track your sales. track your links, track your tracks, and if you don't know where you're at, you sure won't know how to get where you're going.​

Pay per click sites such as google adwords work to keep your brand out there, and are a good investment in your business. You did know that there would be some overhead, right? Good then, I'm not writing to someone in la-la land.

Keep up to date on new trends and write an article once a week and submit it to as many article directories as possible.

Study your traffic patterns after 60 to 90 days so you can determine how best to guide them through your site and also check the search engines and directories that you submitted too and resubmit if your not found.

Press releases are great for new products or service announcements and for new content, why not offer RSS feeds to your visitors?

If you do these things consistently and persistently and keep your content fresh, you will almost be guaranteed to have a successful website this time next year.